Blog

  • Felipe’s Taqueria Announces Cyber Monday 2025 Digital Gift Card Discount

    Felipe’s Taqueria Announces Cyber Monday 2025 Digital Gift Card Discount

    NEW ORLEANS, LA – November 28, 2025 – PRESSADVANTAGE –

    Felipe’s Taqueria, a Mexican restaurant chain with locations across Louisiana and Florida, announces a 20 percent discount on digital gift cards for Cyber Monday 2025. The one-day promotion will be available exclusively on December 1, 2025, through the company’s online gift card platform and applies to digital gift cards of all available denominations.

    Guests purchasing a digital gift card can enter promo code GC20 at checkout to receive the discount. The digital cards can be delivered instantly via email or text message or scheduled in advance for future delivery. The promotion applies to gift card purchases intended for use at Felipe’s Taqueria locations in the New Orleans Metro area and Naples, Florida.

    The company’s digital gift cards carry no expiration date. They may also be combined with Felipe’s Taqueria’s rewards program, in which members earn five dollars for every fifty dollars spent and receive a ten-dollar reward on their birthday. Gift cards purchased during the promotion can be redeemed for items from the Mexican menu from Felipe’s Taqueria, which includes carnitas burritos, street-style tacos, customizable bowls, and beverages.

    “Digital gift card sales have increased 35 percent year-over-year as consumers seek convenient gifting options,” said Felipe’s Taqueria Director of Operations. “This Cyber Monday promotion responds to growing customer demand for digital purchasing options during the holiday shopping season.”

    The Cyber Monday promotion aligns with broader retail trends showing increased digital gift card adoption. According to industry data, digital gift card sales typically spike 200 percent during Cyber Monday compared to average daily sales throughout the year. The restaurant industry has seen particular growth in digital gift card purchases, with many chains reporting double-digit increases in digital gift card revenue.

    Restaurant operators across the U.S. have attributed this growth to several factors, including ease of delivery, increased mobile usage, and the wider availability of digital loyalty programs. Digital gift cards also offer flexibility for recipients, who may use them for dine-in, takeout, delivery, or catering orders. These broader market shifts continue to influence how restaurants approach promotions, holiday campaigns, and customer engagement.

    “The shift to digital gift cards reflects changing consumer preferences and the need for immediate delivery options,” added the Felipe’s Taqueria spokesperson. “Recipients can use these gift cards for dine-in, takeout, or catering services at their convenience.”

    Felipe’s Taqueria’s Cyber Monday promotion is one component of its ongoing digital commerce initiatives. The company continues to invest in tools aimed at streamlining the customer experience, including online ordering, mobile-friendly navigation, and its rewards program. Its digital gift card system allows customers to select custom gift amounts, personalize messages, and schedule gift card delivery for birthdays, holidays, or special occasions.

    Throughout the year, the restaurant participates in a number of food-themed celebrations, such as National Taco Day and National Quesadilla Day, offering periodic promotions to engage customers both online and in-store. The 2025 Cyber Monday offering marks the restaurant’s third consecutive year participating in what it refers to as its “Give the Gift of Tacos from Felipe’s” holiday promotion.

    Felipe’s Taqueria operates as a Mexican restaurant in New Orleans and Florida. The company currently maintains locations in Louisiana’s French Quarter, Mid-City, and Uptown New Orleans areas, as well as Metairie Road in Metairie. Florida locations include Logan Landings and Park Shore Plaza in Naples.

    The restaurants offer dine-in, takeout, catering, and private event services. Depending on location, customers may also access online ordering platforms, delivery through third-party partners, and onsite bars featuring margaritas and cocktails. Menu offerings include a variety of proteins, toppings, and salsas, as well as vegan options and rotating specials.

    Felipe’s Taqueria received recognition in 2025 from local publications, including Best of the Big Easy and Gambit’s Best of New Orleans. The honors reflect community engagement efforts, the restaurant’s presence in local dining scenes, and its continued service across several neighborhoods in the New Orleans area.

    Digital gift card promotions have become increasingly common across the restaurant industry as operators look to meet shifting consumer expectations. The rise of digital wallets, loyalty apps, and mobile ordering has encouraged companies to expand their digital offerings. Cyber Monday, in particular, has evolved into a significant day for restaurant-focused digital promotions due to high online traffic and holiday-season gift purchasing.

    During the holiday shopping period, guests frequently turn to digital gift cards as convenient options for friends, colleagues, and family members. In the case of restaurant gift cards, recipients gain the flexibility to choose their preferred dining time, menu items, or service format. These considerations have contributed to the steady increase in digital gift card adoption over the past several years.

    Felipe’s Taqueria’s Cyber Monday promotion aligns with these broader industry patterns, providing customers with a single-day incentive while positioning the company within larger national trends around digital commerce and seasonal gifting.

    ###

    For more information about Felipe’s Taqueria -French Quarter New Orleans, contact the company here:

    Felipe’s Taqueria -French Quarter New Orleans
    Felipe’s Taqueria
    (504) 267-4406
    it@felipestaqueria.com
    301 N. Peters Street
    New Orleans, LA 70130

  • OneClickDIY Launches Comprehensive Safety Guide for DIY Spray Foam Insulation Projects

    OneClickDIY Launches Comprehensive Safety Guide for DIY Spray Foam Insulation Projects

    Chantilly, Virginia – November 28, 2025 – PRESSADVANTAGE –

    OneClickDIY, a trusted online retailer of premium insulation and sealants, has released a comprehensive safety guide addressing critical fire safety and building code requirements for do-it-yourself spray foam insulation projects. The guide responds to growing concerns about improper installation practices that can create fire hazards and violate local building codes.

    The guide provides detailed information about fire ratings, explaining the differences between Class A, B, and C classifications based on ASTM E84 surface-burn testing standards. It identifies high-risk areas where Fire-Rated Spray Foam Insulation is essential, including garage walls adjacent to living spaces, basement ceilings beneath bedrooms, and attic spaces near chimneys or recessed lighting. The resource also covers proper application techniques, ventilation requirements, and the importance of selecting low-VOC products for indoor air quality.

    Technician in protective gear spraying foam insulation beside a diagram of application stages, with the OneClickDIY logo on the suit.

    The new educational resource comes as more homeowners turn to DIY insulation projects for energy savings, often unaware of the complex fire safety regulations governing foam plastic materials. Building codes require specific fire ratings for spray foam products used in different areas of the home, with many jurisdictions mandating Class A fire-rated materials near living spaces, utility rooms, and areas adjacent to bedrooms.

    “Many DIY enthusiasts don’t realize that using the wrong type of spray foam in certain areas of their home can violate building codes and create serious fire hazards,” said Fianchetto, Safety Education Director at OneClickDIY. “Our guide helps homeowners understand these requirements before they begin their projects, ensuring they select appropriate materials and follow proper safety protocols.”

    The guide addresses common misconceptions about Fire Block Foams and their proper use in residential applications. It explains how these specialized products slow flame spread while providing air sealing benefits, and outlines the specific building codes that require their use, including the International Building Code (IBC) and International Residential Code (IRC). The resource also details the minimal cost difference between standard and fire-rated products, typically only two to five dollars more per can for Class A-rated materials.

    OneClickDIY stocks a comprehensive range of compliant products from authorized brands, including Stanley, Kraken Bond, Sprayman, and Akfix. As the only authorized reseller of Stanley insulation products in the United States, the company ensures customers receive authentic, code-compliant materials backed by manufacturer warranties. The safety guide helps customers navigate these product options based on their specific project requirements and local building codes.

    The initiative reflects OneClickDIY’s commitment to promoting safe DIY practices within the home improvement community. By providing accessible education about fire safety standards and building code compliance, the company aims to help homeowners achieve energy efficiency goals without compromising safety or violating regulations. The guide is available to all visitors of the OneClickDIY website, regardless of purchase intent, as part of the company’s broader safety education efforts.

    OneClickDIY continues to expand its educational resources, with additional guides planned for other critical safety topics in DIY home improvement. The company maintains active engagement with the DIY community through OneClickDIY on LinkedIn, where safety tips and project guidance are regularly shared.

    ###

    For more information about OneClickDIY, contact the company here:

    OneClickDIY
    OneClickDIY
    (571) 605-9034
    support@oneclickdiy.com
    Virginia USA 20169

  • Armored Insulation Expands Service Coverage to New Regions

    Armored Insulation Expands Service Coverage to New Regions

    MAYFIELD, KY – November 28, 2025 – PRESSADVANTAGE –

    Armored Insulation has announced the expansion of its insulation services in Jackson, Tennessee, to additional regions across the state, according to a statement released this week. The company, which provides residential and commercial insulation installation, said the expanded coverage is intended to meet growing demand for energy-efficiency improvements throughout Tennessee.

    The insulation industry has recorded steady growth in recent years as building performance and energy efficiency have become central to both new construction and renovation projects. According to the U.S. Department of Energy (DOE), proper insulation can lower heating and cooling costs by up to 20 percent in existing homes. The agency also reports that about 90 percent of U.S. single-family homes remain under-insulated, indicating continued demand for energy upgrades.

    insulation services in Jackson, TN

    Insulation effectiveness is measured by R-value, which represents resistance to heat flow. Higher R-values indicate better insulation. The Environmental Protection Agency (EPA) recommends attic insulation ranging from R-30 to R-60 in southern climates, depending on heating and cooling systems. Tennessee falls within Climate Zone 4, where the International Energy Conservation Code (IECC) advises attic insulation between R-38 and R-49 and wall insulation between R-13 and R-21.

    Energy efficiency improvements have become increasingly crucial as utility costs continue to rise. The U.S. Energy Information Administration (EIA) reported in 2024 that average residential electricity prices increased by 5.2 percent, and natural gas prices rose by 3.8 percent year over year. These increases have led many property owners to explore insulation and air-sealing improvements as a way to reduce long-term energy expenses.

    Insulation also contributes to indoor air quality and moisture control. The Centers for Disease Control and Prevention (CDC) has identified poor insulation as a factor in excess humidity, which can cause mold and respiratory issues. Properly installed insulation helps maintain steady indoor temperatures and limits condensation within walls and attics.

    The expansion comes as property owners throughout Tennessee seek solutions to reduce heating and cooling costs amid rising energy prices. Jared Baker, owner of Armored Insulation in Jackson, TN, stated that the decision to expand service availability was driven by customer demand from areas outside the company’s original coverage zone. “We’ve received consistent inquiries from homeowners and business owners in neighboring regions who need access to professional insulation services,” Baker said. “This expansion allows us to respond to that demand while maintaining the same installation standards we’ve established in Jackson.”

    Thermal performance also affects building durability. Thermal bridging, where heat escapes through poorly insulated areas, can cause material stress from repeated temperature changes. The Building Science Corporation notes that uniform insulation coverage extends the lifespan of materials by reducing expansion and contraction cycles.

    The insulation sector uses a range of materials for specific applications. Fiberglass batt insulation remains the most common in residential construction for its affordability and ease of use. Spray foam insulation, which also seals air leaks, has gained popularity in both new and retrofit projects. Cellulose insulation, made from recycled paper, appeals to property owners interested in lower embodied carbon materials.

    Proper installation remains critical to achieving expected performance. Research by the Oak Ridge National Laboratory (ORNL) shows that gaps or compression during installation can lower the actual R-value by 30 to 50 percent. This emphasizes the importance of qualified installation and inspection.

    Tennessee’s mixed climate adds complexity to insulation design. National Oceanic and Atmospheric Administration (NOAA) data show that Jackson averages about 1,500 cooling degree days and 3,200 heating degree days annually, meaning insulation must perform well in both hot and cold seasons.

    Growing construction and remodeling activity also sustains insulation demand. The National Association of Home Builders (NAHB) reported in 2024 that energy-efficiency upgrades appeared in roughly 35 percent of major renovation projects. Meanwhile, older housing stock, about 40 percent of Tennessee homes were built before 1980, continues to drive retrofit demand.

    A Home Improvement Research Institute (HIRI) survey in 2024 found that 42 percent of homeowners delaying efficiency projects cited difficulty finding qualified contractors. Regional service expansions by insulation providers may help close this gap as demand continues to exceed local labor capacity.

    ###

    For more information about Armored Insulation, contact the company here:

    Armored Insulation
    Jared Baker
    (270) 727-5566
    info@armored-insulation.com
    330 Johnnie Rd, Mayfield, KY 42066, USA

  • Jedi Digital Marketing Hong Kong Introduces a Smarter Approach to Digital Marketing for a Rapidly Changing Market

    Jedi Digital Marketing Hong Kong Introduces a Smarter Approach to Digital Marketing for a Rapidly Changing Market

    November 28, 2025 – PRESSADVANTAGE –

    Jedi Digital Marketing Hong Kong announces the introduction of an enhanced digital marketing framework developed to address the growing need for structured, data-informed, and performance-focused online strategies. As organizations across various industries adapt to changing consumer behavior, increased online engagement, and heightened competition within digital spaces, the company is presenting a refined operational direction intended to support sustainable and well-coordinated marketing development for businesses seeking consistent online visibility.

    This announcement from Jedi Digital Marketing Hong Kong follows several years of noticeable movement in digital activity. Companies of different sizes are working to align their online outreach with emerging platform standards, updated content expectations, and new patterns of audience interaction. The company notes that the current environment requires clarity in planning, detailed execution, and continuous analysis to maintain steady digital performance. In response, its updated structure focuses on strategic organization, clear communication, and a systematic approach to guiding businesses through the various stages of digital marketing planning and implementation.

    Jedi Digital Marketing Hong Kong

    Jedi Digital Marketing Hong Kong acknowledges that the digital landscape is complex and expanding at a rapid pace. Search platforms continue to evolve through frequent algorithmic adjustments, social channels introduce new formats and engagement patterns, and consumer expectations shift according to trends, accessibility, and technological developments. The refined digital marketing framework is intended to help organizations maintain stability amid these changes by organizing online programs through structured planning, timeline management, performance monitoring, and analysis-based refinements.

    The company outlines several components that form the foundation of its updated direction. During the early stages of planning, Jedi Digital Marketing Hong Kong prioritizes understanding operational goals, target audiences, content requirements, and the competitive environment relevant to each client. This initial stage guides the development of digital strategies that reflect realistic timelines, measurable objectives, and structured processes. The company notes that this stage is a critical factor in ensuring cohesive strategy building across different digital channels such as search, social, content publishing, and other online communication pathways.

    Jedi Digital Marketing Hong Kong places emphasis on the increasing importance of clarity in content development. Digital content must align with platform infrastructure, audience preferences, and communication objectives. The updated framework includes detailed planning for content sequencing, message consistency, platform suitability, and the overall role of content within the broader digital strategy. The company highlights that content development is now more reliant on organized planning than ever before due to intensified online competition and the constant expansion of digital channels.

    Another focus of the announcement is the growing significance of performance monitoring within digital marketing. Jedi Digital Marketing Hong Kong identifies performance tracking as one of the core elements of its updated operational approach. This includes the ongoing evaluation of search visibility, engagement patterns, audience behavior, keyword positioning, content performance, and channel-specific metrics. The company emphasizes that structured evaluation supports early detection of performance shifts, allowing for timely adjustments that help maintain the overall progression of digital initiatives.

    The refined framework also incorporates a detailed approach to platform management. Each digital platform within a marketing strategy requires its own set of procedures, communication guidelines, and consistency standards. Jedi Digital Marketing Hong Kong outlines that its approach now includes structured platform oversight, which involves reviewing technical elements, maintaining accuracy of information across digital channels, ensuring continued compatibility with platform updates, and assessing changes that may influence visibility or engagement. This structured oversight helps organizations maintain reliability in environments where platform updates may occur without prior notice.

    Within the announcement, the company highlights that businesses increasingly require coordination between online marketing efforts and internal organizational processes. Many companies are navigating complex planning structures that involve multiple departments, marketing assets, and approval cycles. The updated framework emphasizes collaboration and communication systems designed to maintain clarity throughout the full duration of the digital marketing program. This coordination allows for smoother transitions between planning, execution, evaluation, and refinement.

    Jedi Digital Marketing Hong Kong explains that adaptability remains an essential characteristic of any digital strategy. The company notes that digital markets change quickly, influenced by emerging trends, shifts in consumer behavior, or the introduction of new platform features. The revised framework allows planners and analysts to make strategic adjustments based on observed performance trends or industry wide developments while maintaining alignment with overall objectives. This adaptability is presented as a necessary component for long term digital growth.

    Operational documentation plays a central role in the updated planning model announced by Jedi Digital Marketing Hong Kong. Documentation includes strategy outlines, performance reports, communication logs, timeline maps, content calendars, keyword tracking, and audit records. These documents help ensure accuracy, consistency, and transparency throughout each stage of the marketing process. The company states that structured documentation has become increasingly important for digital programs involving multi channel activity and long term performance monitoring.

    This announcement also highlights a growing recognition among organizations that digital marketing requires coordinated involvement rather than isolated activity. Companies are moving away from short-term online actions and toward structured development cycles that prioritize continuity and long-term results. Jedi Digital Marketing Hong Kong views its updated framework as a response to these evolving expectations by supporting planning systems that promote stability, clear progression, and measurable advancement.

    The company acknowledges that digital marketing will continue to shift as new technologies emerge and user behavior evolves. As part of its long-term vision, Jedi Digital Marketing Hong Kong intends to continue evaluating industry changes and integrating updated practices into its digital planning system. This approach is aimed at helping organizations maintain a consistent presence within a competitive online environment, supported by structured, well-organized, and strategically monitored digital activity.

    Jedi Digital Marketing Hong Kong presents this announcement as part of its ongoing commitment to supporting digital development across industries. The updated digital marketing framework reflects the company’s recognition of how online trends, platform behaviors, and audience expectations continue to progress. Through this enhanced approach, the organization reiterates its focus on providing structured planning, clear analysis, and detailed oversight for businesses navigating the complexities of the digital environment.

    For more information, visit:

    https://pressadvantage.com/story/85424-jedi-digital-marketing-hong-kong-strengthens-data-driven-seo-strategies-for-sustainable-online-growt

    ###

    For more information about Jedi Digital Marketing Hong Kong, contact the company here:

    Jedi Digital Marketing Hong Kong
    Daren
    info@jedidigitalmarketing.hk
    Langham Place Office Building, Langham Place, 8, ARGYLE STREET, MONG KOK, Kowloon, Hong Kong

  • Celebrate the Christmas Season at Milestone Church Argyle’s Candlelight Celebration

    Celebrate the Christmas Season at Milestone Church Argyle’s Candlelight Celebration

    November 28, 2025 – PRESSADVANTAGE –

    Milestone Church Argyle invites the community to experience the joy, warmth, and meaning of Christmas through its annual Christmas Candlelight Celebration. Taking place across Milestone’s campuses in Argyle, Keller, Haslet, and McKinney, this beloved tradition runs from December 17 through December 24 and provides an opportunity for families, friends, and neighbors to gather for worship and reflection as they celebrate the birth of Jesus. With multiple service times and a welcoming atmosphere, the Argyle campus is preparing for a meaningful and memorable week of Christmas services for both longtime attendees and first-time guests.

    Service Times and Locations

    Argyle Campus
    1119 US-377, Argyle, TX
    Sun, Dec 21: 9am, 11am
    Tue, Dec 23: 7pm
    Wed, Dec 24: 3pm, 5pm, 7pm

    Keller Campus
    201 Mount Gilead Rd, Keller, TX
    Wed, Dec 17: *7pm
    Sat, Dec 20: 3pm, 5pm, 7pm
    Sun, Dec 21: 9am, *11am, 5pm, 7pm
    Tue, Dec 23: 3pm, 5pm, 7pm
    Wed, Dec 24: 11am, 1pm, *3pm, 5pm, 7pm
    *Spanish translation available

    Haslet Campus
    12300 US-287, Haslet, TX
    Sun, Dec 21: 9am, 11am
    Tue, Dec 23: 7pm
    Wed, Dec 24: 1pm, 3pm, 5pm, 7pm

    McKinney Campus
    601 S. Graves St, McKinney, TX
    Sun, Dec 21: 9am, 11am
    Tue, Dec 23: 7pm
    Wed, Dec 24: 3pm, 5pm, 7pm

    Online
    live.milestonechurch.com
    Sat, Dec 20: 5pm
    Sun, Dec 21: 9am, 11am
    Tue, Dec 23: 3pm, 5pm, 7pm
    Wed, Dec 24: 11am, 1pm, 3pm, 5pm, 7pm

    Milestone Church’s Christmas Candlelight Celebration has become a treasured holiday tradition, filling each campus with the soft glow of candlelight, the sounds of classic Christmas worship, and a message rooted in the hope and joy of Jesus. At Milestone Church Argyle, the intimate and friendly atmosphere of the campus makes this celebration especially meaningful for families and individuals seeking a moment of peace and connection during the holiday season.

    Each service is thoughtfully planned to uplift, encourage, and inspire attendees of all ages. Milestone Kids will be available for children from birth through fifth grade during every Candlelight service at the Argyle campus. Children enjoy a fun, safe, and age-appropriate Christmas experience while parents participate fully in the service. This family-focused approach reflects Milestone Argyle’s commitment to creating a welcoming environment for the entire community.

    Milestone Church Argyle warmly welcomes both longtime attendees and first-time visitors to be part of this special holiday tradition. For those unable to attend in person, select Candlelight services will be streamed online at milestonechurch.com/live, making it possible for families to join the celebration while traveling or from the comfort of their homes.

    Planning a visit is simple through Milestone’s “Plan Your Visit” tools, where guests can find campus details, parking information, and guidance on what to expect at Candlelight services. No registration is required for any service, ensuring that families can attend at whichever time works best for their holiday schedule.

    More than a seasonal event, the Christmas Candlelight Celebration at Milestone Church Argyle is a time for reflection, gratitude, and spiritual renewal. As candles are lit and carols fill the room, attendees are invited to pause and remember the profound hope and love expressed in the Christmas story. For many in the Argyle community, this celebration has become a cherished moment to connect with loved ones and begin the Christmas holiday with meaning and intention.

    Milestone Church is a Bible-centered, life-giving, and Spirit-filled church with campuses in Keller, Haslet, McKinney, and Argyle, Texas. Known for its commitment to biblical teaching and community outreach, Milestone Church lives out its mission of “Reaching People. Building Lives.” Through its annual Candlelight Celebration, Milestone shares the timeless message of Christmas with all who attend.

    For more information about the Argyle campus Candlelight services or livestream options, please visit milestonechurch.com. Milestone Church Argyle looks forward to welcoming the community to this year’s Candlelight Celebration—a beautiful tradition where candlelight, worship, and the message of Jesus create a meaningful and joy-filled Christmas experience for all.

    ###

    For more information about Milestone Church Argyle Campus, contact the company here:

    Milestone Church Argyle Campus
    Tasha Ray
    817-812-3600
    argyle@milestonechurch.com
    1119 US-377
    Argyle, TX 76226

  • The Rare Earth Industry Finally Has a Way to Prove the Truth Behind Its Materials: SMX

    The Rare Earth Industry Finally Has a Way to Prove the Truth Behind Its Materials: SMX

    NEW YORK, NY / ACCESS Newswire / November 28, 2025 / The rare earth sector has spent years trying to solve a problem that has grown more complicated as the supply chain expanded. Ores are mined in one region, processed in another, separated in a third, and upgraded again before reaching a magnet plant. By the time a finished component comes to market, the material’s origin story is usually reduced to paperwork and assumptions. SMX (NASDAQ:SMX) introduced a breakthrough that rewrites that reality. Its molecular-level verification system gives rare earth elements a permanent identity that carries through every transformation. Once a marker is embedded, it survives crushing, leaching, roasting, purification, and final manufacturing.

    This capability is arriving at a moment when governments and industries cannot rely on declarations alone. The world is entering an era where critical minerals determine energy security, defense capacity, and industrial competitiveness. Yet the systems built to track rare earths were never designed for the complexity of today’s supply chains. Countries that extract minerals often do not refine them. Countries that refine them often do not manufacture the final products. SMX created a way to tie all of those stages together through a material-based identity that does not break when the paperwork does.

    That difference makes rare earths credible in a way they have never been before. Manufacturers can confirm the authenticity of materials as they move through the supply chain. Regulators can validate compliance with new sourcing laws. Investors can assess the integrity of a supply chain without relying on unverifiable claims. SMX is giving the industry something it has never had. A way for the material itself to tell the truth.

    The New Standard for Strategic Minerals

    Critical mineral policy is no longer theoretical. The United States, Europe, and other regions are enforcing strict requirements around verification, ethical sourcing, and traceability that reach all the way back to the mine site. These rules are reshaping how rare earth supply chains operate because they expose a long-standing weakness. Documentation can be forged, lost or misaligned. Chemical fingerprints disappear once a mineral enters a refining bath. Digital tracking systems fall apart when materials dissolve, change form or pass through facilities outside the regulatory perimeter. SMX offers a different model that withstands all of those vulnerabilities.

    The company’s molecular markers stay with the material regardless of the number of refiners, processors or borders it crosses. A rare earth concentrate marked at the mine can still retain its identity after it is separated into an oxide. That oxide retains its identity when it becomes a metal. The metal carries it when it becomes an alloy. Even the magnets that power an electric vehicle can trace their identity back to the earliest stages of extraction. That continuity gives governments and manufacturers something they have never possessed. A way to verify source, purity, and ethical movement without relying on trust.

    This level of verification is becoming essential because applications that use rare earths are too critical to tolerate uncertainty. Electric vehicles depend on neodymium and dysprosium magnets for efficiency. Wind turbines rely on rare earth metals for stability and performance. Advanced semiconductors need highly controlled materials for precision manufacturing. Defense systems require absolute confidence in the alloys embedded in their architecture. SMX’s markers deliver that confidence because they follow the mineral, not the story attached to it.

    A Realignment Driven by Proof, Not Production

    The global rare earth market is shifting toward a new form of influence. Countries and companies with verification capacity will carry more strategic weight than those with extraction volume alone. SMX is driving that realignment. It gives producers a way to defend the integrity of their output. It gives refiners a way to demonstrate transparency. It provides manufacturers with a defensible chain of custody, strengthening their access to regulated markets. This changes how value is assigned within the industry, as authenticity becomes a defining feature of the supply chain rather than an afterthought.

    This transformation is already visible in how companies position themselves for future contracts. Major manufacturers are requesting rare earth materials that come with an intrinsic identity rather than claims that need to be validated after the fact. Governments are aligning subsidies and incentives around supply chains that can prove each stage of production. Investors are beginning to prioritize companies that can deliver verified feedstock because unverified materials invite regulatory risk. The momentum is moving toward verification as a competitive advantage rather than a compliance burden.

    The broader implication is that SMX is introducing a structural reset to the rare earth economy. The industry can no longer depend on fragmented documentation or unverifiable origin stories. It now has access to a technology that embeds authenticity into the material itself. The companies that adopt this standard will move ahead of the market because they can satisfy regulatory pressure, meet manufacturer requirements and assure investors they control their supply chain. Those who resist will struggle in a world that no longer accepts uncertainty in the materials that power modern technology.

    About SMX

    As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.

    Forward-Looking Statements

    The information in this press release includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “contemplate,” “continue,” “could,” “estimate,” “expect,” “forecast,” “intends,” “may,” “will,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company’s fight against abusive and possibly illegal trading tactics against the Company’s stock; successful launch and implementation of SMX’s joint projects with manufacturers and other supply chain participants of steel, rubber and other materials; changes in SMX’s strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX’s ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX’s ability to successfully and efficiently integrate future expansion plans and opportunities; SMX’s ability to grow its business in a cost-effective manner; SMX’s product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX’s business model; developments and projections relating to SMX’s competitors and industry; and SMX’s approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company’s shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX’s business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX’s products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX’s filings from time to time with the Securities and Exchange Commission.

    Contact: info@securitymattersltd.com

    SOURCE: SMX (Security Matters) Public Limited

    View the original press release on ACCESS Newswire

  • Dubai Built the Infrastructure, SMX Gave It the Proof and Now the World is Paying Attention

    Dubai Built the Infrastructure, SMX Gave It the Proof and Now the World is Paying Attention

    NEW YORK, NY / ACCESS Newswire / November 28, 2025 / Dubai has spent years building the most sophisticated commodity ecosystem in the Middle East, but the real shift did not happen with new free zones or massive logistics hubs. It happened when the DMCC began redefining itself as the global center of material verification. That shift accelerated when SMX (NASDAQ:SMX) introduced molecular identity technology that gives metals, minerals, and industrial materials a permanent signature. Once Dubai recognized that identity could live inside the material instead of on a certificate, it understood the opportunity sitting in front of it. The future of global trade will belong to the region that can prove what moves through its ports.

    The DMCC’s decision to spotlight SMX at its Precious Metals Conference underscored this transition. Dubai was no longer showcasing the next incremental supply chain tool. It was showcasing the backbone of a future where authenticity is inherent rather than inspected. The audience saw something different this year. They saw a system where verification travels with the gold, not with the paperwork. They saw a region ready to integrate that truth into every refinery, vault, logistical route, and trading desk. It signaled that Dubai intends to become the world’s most reliable marketplace for verified commodities, not simply the busiest.

    Other global hubs are scrambling to keep pace because the advantage is real. Commodity markets rely on trust, and trust collapses when that trust depends on declarations and stamps. Dubai is building a setting where every high-value material carries its own history. It is a setting where verification does not delay commerce. It speeds it up. SMX gave Dubai the technology to make this possible, and Dubai recognized it early. The combination is turning the region into the world’s most modern, data-driven commodities market.

    A Trading Environment Built on Identity, Not Assumptions

    For decades, global commodity flows moved on reputation. Buyers, refiners, and exchanges accepted materials based on the strength of a supplier’s paperwork and the confidence in a country’s regulatory system. The past several years have shown how fragile that system has become. Supply chain opacity, forced labor investigations, recycled material fraud, and geopolitical tensions exposed the limits of relying on documentation alone. What companies believed to be true often turned out to be interpretations rather than facts. Dubai saw that gap and moved first.

    SMX filled that gap with a molecular-level identity that does not wash away during refining or processing. A bar of gold marked in its early stages will still carry that signature after it has been melted, recast, and vaulted. Precious metals that have returned to the market after decades of circulation can still transmit their origin. Industrial materials that move through multi-stage supply chains can still defend the truth behind them. Dubai understood the value of that capability because it aligns with the future of compliance. It turns verification into a built-in part of the material life cycle.

    This alignment matters because regulators are demanding more than declarations. The United States, Europe, and Asia are rolling out policies that require traceable, verifiable, and independently authenticated supply chains. Dubai did not wait for those rules to become mandatory. It began creating a commercial environment where the world’s best verification technology integrates directly into its marketplace. That proactive approach is now giving Dubai the structural advantage other hubs do not have. It became the place where materials can prove themselves.

    DMCC as the World’s New Proof Engine

    The DMCC is no longer just a commodity exchange. It is becoming the global verification layer that other markets will eventually have to match. This new role grew out of Dubai’s recognition that modern supply chains are too fast and too fragmented to rely on legacy auditing systems. Materials travel across borders, processors, and oversight levels long before they reach a trading desk. By the time they arrive, the documents attached to them are often incomplete, inconsistent or outdated. Dubai realized the solution was not more paperwork. It was identity embedded at the source.

    SMX enables that transformation by creating a chain of custody that remains intact from extraction to trade settlement. Its markers survive chemical and physical change, giving DMCC the ability to validate both freshly mined materials and recycled ones. It creates an environment where gold can be authenticated in seconds, where recycled plastics can be certified without question, and where critical minerals can be routed into manufacturing ecosystems with confidence. That capability turns Dubai into the most forward-looking verification hub in global trade.

    The impact of this shift is just starting to surface. As more producers, refiners, and manufacturers route their materials through environments that can authenticate what they touch, Dubai gains a position that other hubs cannot replicate with legacy systems. Companies are realizing that verification is no longer a compliance box but a competitive advantage that determines where the highest value flows originate. Dubai is stepping into that role without forcing the world to follow. It is setting a standard others will feel compelled to match because the market is drifting toward a simple truth. The future belongs to the places where materials can speak for themselves.

    About SMX

    As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.

    Forward-Looking Statements

    The information in this press release includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “contemplate,” “continue,” “could,” “estimate,” “expect,” “forecast,” “intends,” “may,” “will,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company’s fight against abusive and possibly illegal trading tactics against the Company’s stock; successful launch and implementation of SMX’s joint projects with manufacturers and other supply chain participants of steel, rubber and other materials; changes in SMX’s strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX’s ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX’s ability to successfully and efficiently integrate future expansion plans and opportunities; SMX’s ability to grow its business in a cost-effective manner; SMX’s product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX’s business model; developments and projections relating to SMX’s competitors and industry; and SMX’s approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company’s shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX’s business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX’s products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX’s filings from time to time with the Securities and Exchange Commission.

    Contact: info@securitymattersltd.com

    SOURCE: SMX (Security Matters) Public Limited

    View the original press release on ACCESS Newswire

  • SMX is Giving Plastics the One Thing the Market Never Saw: Proof

    SMX is Giving Plastics the One Thing the Market Never Saw: Proof

    NEW YORK, NY / ACCESS Newswire / November 28, 2025 / The global plastics system has lived with the same recurring flaw for decades. No one could reliably verify what was truly recycled, what was partially recycled, and what was simply being passed off as recycled. Brands made claims. Auditors tried to keep pace. Regulators issued mandates. Yet the underlying reality never changed. Plastic loses its identity the moment it enters the waste stream. SMX (NASDAQ:SMX) introduced a permanent fix by embedding molecular-level memory into plastics. Once the marker is applied, the material retains its identity through collection, sorting, reprocessing, pelletizing, and remanufacturing.

    This is transforming the economics of recycling by eliminating the guesswork that kept markets fragmented and risky. Companies can now confirm recycled content at the molecular level, rather than relying on supplier declarations or batch documentation. Governments can verify compliance with recycled content quotas without relying on forms that can be misinterpreted. Consumers can trust the authenticity of products labeled as sustainable. SMX created the first system in which the plastic itself serves as the verification.

    The timing could not be more significant. Countries around the world are tightening regulations that require verifiable recycled content. Brands face escalating pressure to demonstrate real sustainability rather than marketing language. The gap between what companies claim and what they can prove is widening. SMX closes that gap by giving plastics an identity that persists from one lifecycle to the next. It turns recycled material into a reliable commodity rather than a sector plagued by uncertainty.

    From Waste Stream to Verified Commodity

    Traditional recycling systems were built on hope and manual processes. Collection agencies sort materials and send them to processors who do their best to filter out impurities. Recyclers rely on chemical tests that evaluate only a snapshot of the material, rather than its full lifecycle. Brands receive batches labeled as high recycled content and have no ability to confirm those claims. The result has been widespread fraud, mislabeling, and the erosion of trust across the supply chain. SMX introduced a structural solution rather than another auditing layer.

    Its molecular markers do not fade when plastics are shredded, melted or chemically reconstituted. They survive heat, pressure, and industrial reprocessing. A bottle marked at the beginning of its lifecycle will carry that identity through every stage of recycling. That same identity will remain present inside the new products created from its pellets. This creates an entirely new environment where recycled plastics can be authenticated with precision and without friction.

    This shift is critical because the recycling economy cannot scale without traceability. Infrastructure investments, circular economy programs and sustainability incentives all depend on verified data. Governments need evidence to enforce recycled content targets. Brands need proof to back ESG disclosures. Manufacturers need confidence that the materials they buy meet quality standards. SMX delivers that proof by embedding identity directly inside the plastic itself.

    The New Economics of Circular Manufacturing

    The emergence of verified plastics is triggering a realignment in how companies view recycling. Instead of treating it as a cost center or regulatory obligation, companies can now treat recycled materials as assets with increasing value. Authenticity transforms recycled plastics into a premium product that commands higher prices, attracts new buyers, and enables the launch of new product categories. SMX’s technology provides the architecture for this shift by ensuring that every cycle of reuse is traceable, compliant, and defensible.

    Manufacturers are beginning to route their sourcing decisions around verification capacity rather than the lowest bidder. Retailers are evaluating suppliers based on how well they can substantiate the sustainability claims attached to their products. Regulators are signaling that unverifiable content will soon lose access to major markets. This growing emphasis on proof is reshaping supply chain negotiations, contract structures, and long-term planning. SMX is turning traceability from an afterthought into a strategic advantage.

    The long-term implication is a new hierarchy in the global plastics economy. Companies that adopt verification will control the most valuable segment of the market because they can satisfy compliance, meet consumer expectations, and deliver products backed by data rather than claims. Companies that resist verification will increasingly compete in low-value tiers that face higher scrutiny and shrinking demand. SMX is accelerating this divergence by providing the one tool the recycling market has never had. A way for plastics to carry their truth forward through every cycle of use.

    The result is a turning point for the circular economy. Plastic waste no longer disappears into opaque systems where identity is lost. With SMX, plastics become traceable commodities that can circulate repeatedly with full transparency. This does more than modernize recycling. It lays the foundation for a global system in which sustainability is measurable, verifiable, and economically aligned with growth.

    About SMX

    As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.

    Forward-Looking Statements

    The information in this press release includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “contemplate,” “continue,” “could,” “estimate,” “expect,” “forecast,” “intends,” “may,” “will,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company’s fight against abusive and possibly illegal trading tactics against the Company’s stock; successful launch and implementation of SMX’s joint projects with manufacturers and other supply chain participants of steel, rubber and other materials; changes in SMX’s strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX’s ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX’s ability to successfully and efficiently integrate future expansion plans and opportunities; SMX’s ability to grow its business in a cost-effective manner; SMX’s product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX’s business model; developments and projections relating to SMX’s competitors and industry; and SMX’s approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company’s shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX’s business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX’s products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX’s filings from time to time with the Securities and Exchange Commission.

    Contact: info@securitymattersltd.com

    SOURCE: SMX (Security Matters) Public Limited

    View the original press release on ACCESS Newswire

  • The Refinery Reset: How SMX is Becoming the Global Standard for Honest Recycling

    The Refinery Reset: How SMX is Becoming the Global Standard for Honest Recycling

    NEW YORK, NY / ACCESS Newswire / November 28, 2025 / Recycling has never been a trust-based system. It has been a belief-based system. Companies believe recycled content is accurate. Regulators believe declarations are honest. Buyers believe certifications reflect reality. SMX (NASDAQ:SMX) is ending that belief model by giving metals and plastics a molecular identity that survives every processing stage. It turns recycled materials into self-verifying assets that carry their truth from scrap yard to finished product.

    This shift is critical because global recycling has reached a breaking point. Demand for verified recycled content is rising faster than the infrastructure built to track it. Without material-level proof, companies struggle to meet regulatory targets, sustainability reports lose credibility, and audits fall apart under inconsistent documentation. SMX removes these friction points by embedding markers that do not disappear during melting, shredding, purification or reformation.

    The transformation also reflects SMX’s broader commercial expansion across industries like natural rubber, textiles, electronics, and rare earth elements. These partnerships prove that material-level identity is not confined to plastics and metals. It is becoming a universal operating standard for supply chains that require accuracy, accountability, and verification on every cycle through the value chain.

    Regulatory Demands are Outpacing Legacy Systems

    The world is tightening its grip on recycled content claims. Europe is rolling out digital product passport rules that require item-level traceability. The United States is enforcing stricter chain of custody expectations across plastics and metals. Asia is strengthening verification frameworks to prevent fraudulent waste flows and enforce domestic circularity. These forces expose the weakness of a system still dependent on self-reporting.

    Legacy documentation collapses under modern expectations. It breaks the moment a material enters a furnace or a chemical bath. It fails when recycled content is blended or separated across different facilities. It cannot protect against fraud. SMX solves this by coding origin, composition, and recycling history into the material itself. Once information becomes part of the physical structure, it cannot be erased, altered or lost.

    This is why global brands and auditors are shifting toward systems that confirm recycled content at the molecular level. They want evidence, not estimates. They want precision, not projections. Companies relying on paperwork are losing ground. Companies adopting SMX-level verification are aligning with the future of regulated recycling, where the only defensible claim is one that is physically encoded in the material.

    A New Global Framework for Verified Recycling

    A new era of recycling is emerging, driven not by low-cost processing but by high-trust systems capable of proving the integrity of every batch. SMX is building that framework by turning materials into data-carrying commodities that verify themselves at any point in the chain. It creates a recycling ecosystem where authenticity is built in, not retrofitted after the fact.

    This shift dramatically strengthens circular supply chains. Manufacturers gain assurance that recycled feedstock meets specifications. Verification teams gain evidence that withstands audits. Buyers gain confidence that sustainability claims align with the truth encoded in the material. The entire ecosystem becomes more credible because recycled inputs no longer rely solely on declarations.

    The implications stretch far beyond recycling. When materials gain intrinsic identity, the global economy moves closer to a state in which supply chains operate on fact rather than approximation. SMX is enabling that transition by creating a world where recycled materials return to the market with verified truth instead of unverifiable claims. It marks the beginning of a new industrial cycle where integrity becomes a feature of the material itself.

    About SMX

    As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.

    Forward-Looking Statements

    The information in this press release includes “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “contemplate,” “continue,” “could,” “estimate,” “expect,” “forecast,” “intends,” “may,” “will,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company’s fight against abusive and possibly illegal trading tactics against the Company’s stock; successful launch and implementation of SMX’s joint projects with manufacturers and other supply chain participants of steel, rubber and other materials; changes in SMX’s strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX’s ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX’s ability to successfully and efficiently integrate future expansion plans and opportunities; SMX’s ability to grow its business in a cost-effective manner; SMX’s product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX’s business model; developments and projections relating to SMX’s competitors and industry; and SMX’s approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company’s shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX’s business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX’s products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX’s filings from time to time with the Securities and Exchange Commission.

    Contact: info@securitymattersltd.com

    SOURCE: SMX (Security Matters) Public Limited

    View the original press release on ACCESS Newswire

  • Local Removals Company Reports Steady Growth in Customer Feedback Across Sussex

    Local Removals Company Reports Steady Growth in Customer Feedback Across Sussex

    HOVE, EAST SUSSEX – November 28, 2025 – PRESSADVANTAGE –

    Cheese Removals and Transport, a family-run removals company based in Hove, has announced that it has now surpassed 200 online customer reviews, reflecting strong engagement and consistent satisfaction from clients across Sussex. The company, which provides professional moving services throughout Brighton, Hove, and surrounding towns, attributes the increase in feedback to its focus on reliability, communication, and service transparency.

    Since its opening in 2023, the company has grown primarily through word of mouth and local recommendations, rather than advertising. The steady flow of verified online reviews highlights a growing demand for dependable removals teams offering straightforward, fairly priced services. The reviews also provide valuable insight into the company’s operations, helping management identify areas for improvement while maintaining a consistent customer experience.

    Cheese Removals and Transport

    “The feedback we receive gives us a clear picture of how we’re performing day to day,” said Alessio Giambrone, co-founder and business owner. “Positive comments are encouraging, but constructive feedback is just as important. It helps us refine how we work and make small adjustments that have a real impact for customers.”

    Customers posting reviews on Google have described the service as professional and punctual, with many highlighting the team’s friendly approach. Several reviewers noted the company’s ability to manage moves efficiently under time pressure, while others commented on the care taken with personal belongings. These trends, observed across hundreds of reviews, have contributed to a growing level of community trust in the business.

    Cheese Removals and Transport has made a series of operational improvements in response to review data collected over the past year. The company recently expanded its scheduling system to accommodate more flexible booking times, particularly for completion day removals, where timing is critical. In addition, feedback led to clearer communication protocols between drivers and clients on moving day, helping ensure better coordination and reduced waiting times.

    The company’s management emphasised that while online feedback has been positive, the broader goal is to use customer input as part of continuous development. “We view every review as part of an ongoing conversation,” said Alessio Giambrone. “The removals industry depends on trust, and trust is built through transparency. Our aim is to respond to that trust by being consistent, practical, and accountable in the way we operate.”

    Many of the comments come from clients across Brighton, Worthing, and Haywards Heath, areas that have seen increased residential movement over the past two years. With growth in local housing markets, removals services have become increasingly important for families and individuals seeking reliable teams for relocation.

    Rather than focusing solely on expansion, the company has concentrated on maintaining quality while adapting to higher booking volumes. The increase in positive feedback has provided useful confirmation that customers value both the professionalism and the informal, approachable style of service.

    While some customer testimonials mention specific staff or individual moves, the majority of reviews cite punctuality, careful handling, and straightforward pricing as recurring strengths. Clients frequently comment on the transparency of the hourly pricing model, noting that it enables them to budget accurately for both short- and long-distance relocations.

    The company’s review growth aligns with a broader shift in how local businesses measure performance. In sectors where service quality is difficult to quantify, customer feedback now serves as a key indicator of reliability. For Cheese Removals and Transport, it provides an ongoing form of quality assurance that is visible to prospective clients before they book.

    “We’ve seen that people look for consistency over anything else,” added Alessio Giambrone. “When reviews mention similar themes — good communication, care with belongings, or fair pricing — it reinforces the standards we set internally. It also shows us that our approach to local service delivery is working.”

    The company’s next phase of development includes maintaining review response times and monitoring performance trends through quarterly evaluations. This process enables management to identify patterns in the customer experience and prioritise improvements where necessary.

    With its review milestone reached and customer engagement continuing to rise, Cheese Removals and Transport plans to sustain its emphasis on practical, customer-focused service delivery. The team remains focused on day-to-day operations while taking pride in the feedback that reflects steady performance across its service areas.

    As housing activity across Sussex continues to grow, demand for reliable removals companies is expected to remain strong. For Cheese Removals and Transport, the growing number of reviews signals more than just satisfaction; it represents the accumulation of community confidence built through consistent service and attention to detail.

    ###

    For more information about Cheese Removals and Transport, contact the company here:

    Cheese Removals and Transport
    Alessio Giambrone
    07399 117 415
    info@cheeseremovals.co.uk
    37 Furze Hill House, Furze Hill, Hove, East Sussex, BN3 1PU