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  • Press Advantage Reveals How Ecommerce Brands Boost Organic Sales Through Strategic PR Campaigns

    Press Advantage Reveals How Ecommerce Brands Boost Organic Sales Through Strategic PR Campaigns

    Las Vegas, NV – November 27, 2025 – PRESSADVANTAGE –

    Press Advantage, a leading press release distribution service, today highlighted the growing trend of ecommerce companies leveraging public relations campaigns to significantly increase their organic search visibility and drive product sales. The company’s analysis of recent SEO data demonstrates a strong correlation between strategic press coverage and measurable increases in product-page traffic.

    The findings come as ecommerce businesses face mounting competition for organic search visibility in an increasingly crowded digital marketplace. According to industry data, companies that integrate press release distribution into their SEO strategies see an average 40 percent increase in organic traffic to product pages within 90 days of campaign launch.

    Press Advantage’s research indicates that press releases distributed through established news networks create valuable backlinks and brand mentions that search engines recognize as trust signals. These signals contribute to improved domain authority and higher rankings for product-related search queries.

    “Ecommerce brands are discovering that traditional PR tactics deliver modern SEO results,” said Jeremy Noetzelman, spokesperson for Press Advantage. “When a product announcement appears on major news sites, it creates a ripple effect that extends far beyond the initial publication. Search engines interpret this media coverage as validation of the brand’s relevance and authority in their market segment.”

    The company’s platform, accessible at https://pressadvantage.com/, provides businesses with professional press release writing and distribution services to over 250 news outlets. The service includes distribution to major networks including ABC, NBC, CBS, FOX affiliates, Yahoo Finance, and Digital Journal.

    Recent case studies from Press Advantage clients demonstrate the measurable impact of PR-driven SEO campaigns. One furniture retailer saw a 67 percent increase in organic traffic after distributing three press releases over a quarter, while a beauty brand experienced a 45 percent boost in product page visits following a single well-timed product launch announcement.

    The integration of press releases into ecommerce marketing strategies addresses several key challenges facing online retailers. Beyond the immediate SEO benefits, press coverage helps establish brand credibility, reaches new audience segments, and provides content that can be repurposed across multiple marketing channels.

    Press Advantage maintains an active presence on social media platforms, with updates available through Facebook and PA Twitter channels, where the company shares insights about press release optimization and distribution strategies.

    The shift toward PR-integrated SEO strategies reflects broader changes in how search engines evaluate and rank content. As algorithms become more sophisticated in identifying authoritative sources, the value of legitimate news coverage continues to grow for ecommerce brands seeking sustainable organic growth.

    Press Advantage, operated by Velluto Tech Incubator since 2011, specializes in providing comprehensive press release services to businesses across various industries. The Las Vegas-based company combines professional writing services with extensive distribution networks and SEO optimization tools. Their platform includes features such as keyword research tools, dynamic reporting, retargeting capabilities, and dedicated account management. The company has served over 16,000 businesses, helping them achieve greater online visibility through strategic press release campaigns.

    Those looking to learn more can check out Press Advantage’s PA Facebook page for the latest updates.

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    For more information about Press Advantage, contact the company here:

    Press Advantage
    Jeremy Noetzelman
    support@pressadvantage.com
    PO Box 29502 #84699
    Las Vegas, NV 89126

  • Pavago LLC Introduces Strategic Approach to Cost-effective Hiring Through Global Talent

    Pavago LLC Introduces Strategic Approach to Cost-effective Hiring Through Global Talent

    November 27, 2025 – PRESSADVANTAGE –

    Pavago LLC, a specialized offshore recruitment firm, announced its strategic approach to addressing the talent acquisition challenges faced by founders and growing companies who struggle to afford senior-level expertise at domestic market rates. The company’s methodology reframes offshore recruitment as strategic talent arbitrage rather than a cost-cutting compromise, enabling businesses to access experienced professionals at sustainable price points.

    The talent crisis affecting startups and scaling companies has intensified as domestic salary expectations for senior roles continue to rise. Many founders find themselves unable to afford experienced marketing directors, operations managers, or sales leaders commanding six-figure salaries in major metropolitan areas. This gap often forces companies to either hire junior staff who lack the necessary expertise or burden founders with specialized tasks outside their core competencies.

    Pavago’s approach challenges conventional perceptions about offshore talent by focusing on experienced professionals in regions with lower costs of living who possess equivalent skills and qualifications to their counterparts in higher-cost markets. These professionals, often based in cities like Buenos Aires, Mexico City, or Manila, seek opportunities to work on larger budgets and global projects rather than accepting lower compensation due to a lack of alternatives.

    Pavago LLC

    “The outdated notion that offshore equals inferior quality prevents many companies from building the teams they actually need,” said Parker Cox of Pavago LLC. “We’re seeing exceptional professionals with decade-long track records who can deliver the same strategic value as someone in San Francisco or New York, but at price points that make sense for growing businesses. These aren’t entry-level workers; they’re seasoned executives looking for meaningful global opportunities.”

    The company’s recruitment process spans approximately three weeks and includes comprehensive discovery calls, candidate sourcing, rigorous screening, and placement support. Unlike traditional recruiting firms that rely solely on active job seekers on platforms like LinkedIn or Indeed, Pavago identifies successful professionals who are thriving in their local markets but open to international opportunities. Companies can discover how to access offshore talent through Pavago’s specialized sourcing methodology that targets the top one percent of professionals in their respective fields.

    Pavago offers multiple engagement models, including an annual membership program at $500 per year with ongoing support and training, and recruitment-only services with a $4,000 sourcing fee. The company reports that clients typically achieve overhead cost savings of up to 70 percent compared to domestic hiring while maintaining or improving talent quality.

    Cost-effective hiring through strategic talent arbitrage represents a shift in how companies approach team building. Rather than viewing geographic diversity as a limitation, forward-thinking organizations recognize it as an opportunity to access exceptional talent at sustainable costs.

    Pavago LLC specializes in connecting growth-stage companies with experienced offshore professionals across operations, sales, marketing, finance, and technical roles. The company’s rigorous vetting process and replacement guarantees ensure quality placements while its administrative support handles the complexities of international hiring.

    Professionals interested in learning more about Pavago’s approach can connect with Pavago on LinkedIn to explore available opportunities and recruitment solutions.

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    For more information about Pavago LLC, contact the company here:

    Pavago
    Parker Cox
    +12083301489
    sales@pavagoteam.com
    3597 East Monarch Sky Lane, 227 Meridian, ID, US 83646

  • Protagenic Therapeutics Announces Receipt of Nasdaq Non-Compliance Notice

    Protagenic Therapeutics Announces Receipt of Nasdaq Non-Compliance Notice

    NEW YORK, NY / ACCESS Newswire / November 27, 2025 / Protagenic Therapeutics, Inc. (Nasdaq:PTIX) (the “Company”) today announced that it has received a notification letter from the Nasdaq Listing Qualifications Staff (the “Staff”) indicating that the Company is not in compliance with Nasdaq Listing Rules 5550(b)(1) (minimum stockholders’ equity) and 5250(c)(1) (timely filing of periodic reports).

    The Staff determined that, based on the stockholders’ equity reported in the Company’s Transition Report on Form 10-QT for the period ended June 30, 2025, the Company no longer satisfies the minimum $2.5 million stockholders’ equity requirement under Listing Rule 5550(b)(1). The Staff also notified the Company that the delayed filing of its Form 10-Q for the quarter ended September 30, 2025 constitutes a separate basis for non-compliance under Listing Rule 5250(c)(1). The Company is completing the remaining steps needed to finalize the Form 10-Q and expects to file it imminently.

    Under Nasdaq Listing Rule 5815, because the Company recently regained compliance and remains subject to a mandatory panel monitoring period, the Staff has issued a determination to delist the Company’s securities.

    The Company will timely request a hearing before a Nasdaq Hearings Panel (the “Panel”).

    Filing the hearing request automatically stays any suspension for 15 calendar days.

    The Company will also request a stay of suspension pending the Panel’s decision.

    During the automatic stay – and, if granted, the extended stay – the Company’s stock will continue to trade on The Nasdaq Capital Market.

    There can be no assurance that the Panel will grant an extended stay or additional time for compliance. The Company intends to present its plan to address both deficiencies at the hearing.

    About Protagenic Therapeutics, Inc.

    Protagenic Therapeutics, Inc. (Nasdaq: PTIX) is a clinical-stage biopharmaceutical company developing therapeutics for neurological and neuropsychiatric conditions. More information is available at www.protagenic.com.

    Forward-Looking Statements

    Statements in this press release contain “forward-looking statements” within the meaning of the U.S. federal securities laws. Forward-looking statements can be identified by words such as “projects,” “may,” “will,” “could,” “would,” “should,” “believes,” “expects,” “anticipates,” “estimates,” “intends,” “plans,” “potential,” “promise” or similar references to future periods. Examples of forward-looking statements in this current report include, without limitation, statements regarding the Company’s expected filing of its Quarterly Report on Form 10-Q, the Company’s planned appeal before the Panel, and the continued listing of the Company’s securities pending the appeal. Forward-looking statements are statements that are not historical facts nor assurances of future performance. Instead, they are based on the Company’s current beliefs, expectations and assumptions regarding the future of its business, future plans, strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent risks and uncertainties, and actual results may differ materially from those set forth in the forward-looking statements. Important factors that could cause actual results to differ include, without limitation, that there can be no assurance that the Company will file the Form 10-Q, that there can be no assurance that the Company will otherwise meet Nasdaq compliance standards, that there can be no assurance that Nasdaq will grant the Company any relief from delisting as necessary or whether the Company can agree to or ultimately meet applicable Nasdaq requirements for any such relief, and the other important factors described under the caption “Risk Factors” in the Company’s filings with the SEC. Any forward-looking statement made by the Company in this current report is based only on information currently available and speaks only as of the date on which it is made. Except as required by applicable law, the Company expressly disclaims any obligation to publicly update any forward-looking statements, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

    Company Contact:

    Alexander K. Arrow, MD, CFA
    Chief Financial Officer
    Protagenic Therapeutics, Inc.
    149 Fifth Ave, Suite 500, New York, NY 10010
    Tel: 213-260-4342
    Email: alex.arrow@protagenic.com

    SOURCE: Protagenic Therapeutics, Inc.

    View the original press release on ACCESS Newswire

  • McCormick Industries Strengthens Aerospace Machining Operations with Next-Generation CNC Technology

    McCormick Industries Strengthens Aerospace Machining Operations with Next-Generation CNC Technology

    APPLETON, WI – November 27, 2025 – PRESSADVANTAGE –

    McCormick Industries, an Appleton, WI-based precision CNC manufacturer, today announces additional available capacity for its aerospace machining capabilities, reflecting its continued commitment to supporting customers who require high-tolerance components for demanding flight and propulsion applications. As the company increases the throughput of its precision turning, Swiss machining and multi-axis milling operations, McCormick Industries is positioning itself to serve a growing number of aerospace programs while maintaining the consistent accuracy for which it is known. This development reinforces the value the company places on delivering dependable aerospace engineering from McCormick.

    The organization’s expanded machining availability comes as aerospace suppliers seek reliable partners capable of holding tight geometries, ensuring repeatable tolerances, and working across a wide range of materials used in aircraft and space systems. McCormick Industries continues to invest in tooling, programming, and workflow efficiencies that allow its team to manage complex parts with dimensional precision measured in ten-thousandths of an inch. These capabilities are essential in aerospace work, where even minor deviations can affect safety, performance and long-term durability.

    aerospace machining company McCormick Industries

    McCormick’s operations include CNC turning, high-precision Swiss turning for small-diameter components, and advanced CNC milling performed on vertical machining centers designed for intricate contours and tight positional accuracy. The company’s ability to accommodate both small and moderately sized components enables it to serve programs that rely on fine, detailed parts as well as more structurally significant elements. By strengthening the capacity of these processes, McCormick Industries offers customers improved scheduling flexibility without compromising the quality controls integral to aerospace work.

    According to CEO Gary Hermsen, “Increasing our machining capacity allows us to support clients who depend on reliability at every stage of production. Our team remains focused on delivering aerospace CNC machining from McCormick with the precision and consistency required for mission-critical components.” His statement underscores the company’s philosophy that machining excellence is as much about process discipline as it is about equipment sophistication.

    McCormick Industries maintains ISO 9001:2015 certification, reinforcing its structured approach to quality management and continual improvement. The company’s inspection protocols include the use of calibrated measurement systems and documented verification procedures, ensuring that every component meets the specifications established by aerospace manufacturers. This emphasis on traceability and documentation helps customers satisfy industry compliance and audit requirements.

    The organization routinely works with materials essential to aerospace manufacturing, such as titanium, stainless steel, high-strength alloys, aluminum and specialty metals selected for thermal stability or favorable strength-to-weight ratios. McCormick’s machining strategies are tailored to each material’s characteristics, enabling the company to achieve consistent results even when working with metals known for machining difficulty. This adaptability allows aerospace clients to source parts that must endure extreme conditions ranging from pressure fluctuations to thermal cycling.

    As new aerospace projects emerge across commercial aviation, defense systems and space-vehicle development, McCormick Industries’ added capacity provides a path for customers who are expanding production volumes or initiating new component designs. Whether supporting prototype iterations or full production runs, the company’s approach centers on communication, manufacturability feedback and collaborative problem-solving with engineering teams.

    McCormick’s capabilities also extend to coordinating value-added finishing services, giving aerospace clients a streamlined path from raw material to a completed, installation-ready part. By managing these details with trusted partners, the company reduces the logistical complexity that often comes with aerospace manufacturing.

    The increased machining availability supports a wider strategic goal for McCormick Industries: to offer dependable, precision-driven solutions that evolve alongside the needs of the aerospace sector. As programs advance and design requirements become more specialized, the company’s investment in process capacity ensures that it can meet heightened expectations without extending lead times.

    With a focus on precision, accountability and long-term client support, McCormick Industries continues to build on its reputation as a machining partner capable of meeting aerospace standards. The added capacity reinforces the organization’s ability to support both established and emerging programs with consistent quality and reliable delivery schedules.

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    For more information about McCormick Industries, contact the company here:

    McCormick Industries
    Gary Hermsen
    920-954-9648
    info@mccormickind.com
    1103 South Perkins Street
    Appleton, WI 54914

  • Mindmachines.com Advances Simplified Neurofeedback Technology with Third-Generation ROSHIwave Device

    Mindmachines.com Advances Simplified Neurofeedback Technology with Third-Generation ROSHIwave Device

    November 27, 2025 – PRESSADVANTAGE –

    Mindmachines.com has introduced the third generation of its ROSHIwave IN-SIGHT Mind Machine, incorporating refined protocols and enhanced navigation features designed to make neurofeedback more accessible to both clinical practitioners and individual users. The updated device represents the culmination of decades of research in brainwave entrainment technology, including the final protocols developed by the late Chuck Davis, a pioneer in the field.

    The ROSHIwave device employs a process called Dynamic Neuro-Activation, utilizing calibrated light patterns delivered through specialized RGB LED eyewear to influence brainwave activity. Unlike traditional entrainment methods that synchronize brain frequencies to predetermined patterns, this technology works through disentrainment, allowing the brain to normalize its own patterns naturally. Users typically achieve meditative states comparable to those of experienced practitioners within 15 to 30-minute sessions.

    neurofeedback

    The third-generation model incorporates the pROSHI 2++ protocols, expanding the device’s applications for stress management, enhanced learning, and cognitive performance. Nearly 100 clinicians worldwide currently utilize ROSHIwave devices as therapeutic tools, replacing earlier ROSHI systems that are no longer in production. The updated version features improved navigation similar to click-wheel interfaces, making protocol selection more intuitive for users.

    “The evolution of neurofeedback technology has reached a point where complex brainwave modulation can be achieved through user-friendly devices,” said Fred Williams, Director of Product Development at Mindmachines.com. “This latest ROSHIwave iteration brings together decades of research into a portable system that maintains clinical-grade capabilities while being accessible to individual users seeking stress management and performance enhancement tools.”

    The device operates on the principle of Frequency Following Response, a neurological phenomenon where the brain responds to rhythmic sensory stimulation. Through photostimulation delivered via the included RoshiGlasses and RoshiVisor, the system guides users into various brainwave states associated with relaxation, focus, and deep meditation. The multiplexed protocols allow for more complex stimulation patterns than previous generations, addressing a wider range of cognitive and emotional states.

    Applications for the technology extend across multiple sectors, including corporate wellness programs, educational institutions, and personal development. The device serves as a non-pharmaceutical approach to stress reduction and cognitive enhancement, though it is positioned as a wellness tool rather than a medical device. Safety features include specific contraindications for individuals with photosensitive conditions or seizure disorders.

    The release of the updated ROSHIwave coincides with growing interest in consumer neurotechnology and brain-computer interface applications. Industry analysts project continued expansion in the wellness technology sector, particularly for devices that combine traditional wellness practices with modern technological approaches.

    Mindmachines.com is an online distributor of brain machines, brainwave entrainment technology, AVS stimulation devices, EEG neurofeedback equipment, mind machines and meditation machines. The company also serves as the worldwide distributor of the ROSHIwave self-meditation device, which is currently available through their online platform serving customers internationally.

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    For more information about Mindmachines.com, contact the company here:

    Mindmachines.com
    Fred Williams
    orders@mindmachines.com
    www.mindmachines.com

  • netpulse AG Advances Automated Digital Marketing Solutions for Zurich Businesses Through AI Integration

    netpulse AG Advances Automated Digital Marketing Solutions for Zurich Businesses Through AI Integration

    Winterthur, ZH – November 27, 2025 – PRESSADVANTAGE –

    netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities to incorporate advanced artificial intelligence technology into search engine optimization and Google Ads campaign management. The development addresses growing demand from Swiss businesses seeking more efficient, data-driven marketing solutions that deliver measurable returns on investment.

    The integration of AI-driven SEO and Google Ads integration represents a significant shift in how businesses approach digital marketing campaigns. By leveraging machine learning algorithms and predictive analytics, the technology automates routine optimization tasks while providing deeper insights into campaign performance. This advancement enables marketing teams to focus on strategic decision-making rather than manual bid adjustments and keyword optimization.

    netpulse AG workspace with laptop for SEO and Google Ads management

    Swiss businesses, particularly small and medium enterprises in the Zurich region, face increasing pressure to maximize their digital marketing investments while competing in an increasingly crowded online marketplace. The implementation of AI-powered tools addresses this challenge by automating real-time bid adjustments, refining audience targeting, and optimizing keyword selection based on continuous data analysis.

    The adoption of innovative local marketing strategies powered by artificial intelligence reflects broader trends in the Swiss business ecosystem. Companies across various sectors are recognizing the competitive advantages of implementing AI-driven marketing automation, particularly in terms of cost efficiency and campaign performance. The technology enables businesses to process vast amounts of data in real-time, identifying opportunities and adjusting campaigns faster than traditional manual methods allow.

    For digital agencies and marketing departments, the integration of AI technology into marketing workflows represents both an opportunity and a necessity. As consumer behavior becomes increasingly complex and digital channels continue to multiply, the ability to leverage artificial intelligence for campaign optimization becomes essential for maintaining competitive positioning.

    The implementation of these advanced technologies particularly benefits businesses seeking to improve their return on investment from digital marketing activities. Through smart bidding technologies and automated optimization processes, companies can achieve more precise targeting, reduce wasted ad spend, and improve overall campaign effectiveness. The technology continuously learns from campaign data, improving its optimization capabilities over time.

    netpulse AG specializes in comprehensive digital marketing services including Google Ads management, search engine optimization, social media marketing, and web design. The agency serves businesses throughout Switzerland with a focus on delivering transparent, results-driven digital marketing solutions. Through its integration of artificial intelligence technologies, the company continues to evolve its service offerings to meet the changing needs of the digital marketplace.

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    For more information about netpulse AG | Online Marketing Agentur für Google Ads, SEO & Social Media Marketing, contact the company here:

    netpulse AG | Online Marketing Agentur für Google Ads, SEO & Social Media Marketing
    Lukas Nauer
    +41 52 508 28 28
    info@netpulse.ch
    Neuwiesenstrasse 44
    8400 Winterthur
    Switzerland

  • Silverback Digital Marketing Announces Updated Online Advertising Framework Focused on More Reliable Measurement and Structured Campaign Planning

    Silverback Digital Marketing Announces Updated Online Advertising Framework Focused on More Reliable Measurement and Structured Campaign Planning

    Sacramento, California – November 27, 2025 – PRESSADVANTAGE –

    Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements designed to help organisations interpret digital campaign data with greater consistency. The announcement highlights adjustments to how the company structures campaign planning, evaluates ad delivery, and contextualises platform metrics, reflecting ongoing changes in the digital advertising landscape. The update is presented as a response to shifting industry standards, particularly regarding how visibility, engagement, and conversion indicators are calculated across major advertising platforms.

    The company notes that one of the main priorities behind this update is establishing clearer categorisation for digital interactions. Many organisations rely on platform-specific definitions that can differ significantly between ad networks, creating discrepancies when comparing performance results. Silverback Digital Marketing’s revised online advertising structure introduces unified interpretation guidelines that allow teams to evaluate campaign outcomes without depending exclusively on platform-generated labels. This consistency is intended to support organisations that require more dependable reporting for internal decision-making and long-term planning.

    Online Advertising Framework of Silverback Digital Marketing

    As part of the announcement, Silverback Digital Marketing explains that the updated framework incorporates more detailed planning checkpoints for advertisers. These checkpoints outline how teams evaluate initial assumptions, define message intent, and organise campaign resources before launch. The company emphasises that most advertising challenges emerge from limited pre-launch mapping, particularly when campaigns move across multiple ad formats. The updated planning method aims to reduce such issues by ensuring that decisions made early in the process remain aligned with campaign execution and reporting.

    Silverback Digital Marketing also outlines refinements to its approach for analysing ad placement environments. Instead of reviewing performance solely based on numerical results, the company’s updated feature examines contextual signals to determine how placement quality influences user reactions. This expanded analysis reviews the relevance of surrounding content, the structure of the placement, and how the format influences user attention. The company notes that this deeper level of placement review is increasingly necessary as advertising environments continue to diversify across video feeds, recommendation engines, integrated search results, and content-driven networks.

    The announcement includes adjustments to how Silverback Digital Marketing interprets audience indicators within online advertising. Traditional demographic assumptions have become less reliable as digital platforms place greater emphasis on inferred interests, real-time engagement patterns, and dynamic clustering models. The updated feature incorporates classification methods that allow advertisers to understand broader audience tendencies rather than relying on static labels. This approach helps teams interpret why specific ads reach certain user groups and how those patterns shift throughout the duration of a campaign.

    In addressing the role of timing within online advertising, Silverback Digital Marketing notes that ad effectiveness is increasingly influenced by when users encounter content. Rather than evaluating performance solely by impressions or reach, the updated feature examines timing windows and interaction intervals to determine when an ad is most likely to generate meaningful user responses. By highlighting timing as an analytical component, the company aims to provide advertisers with more complete insight into how campaign schedules influence results across different platforms.

    Another component of the update focuses on how the company assesses creative impact within online advertising campaigns. Silverback Digital Marketing explains that creative performance is now tracked using a more detailed content-response model that distinguishes between initial reactions, sustained interest, and transitions toward deeper engagement. This model helps advertisers identify which elements of an ad contribute to recognition, which support comprehension, and which encourage users to take further action. The inclusion of this model within the online advertising feature is meant to provide clearer direction when teams prepare new variations or adjust messaging.

    The updated online advertising framework also includes refinements to how budget distribution is evaluated. Silverback Digital Marketing states that traditional allocation models can overlook how pacing, threshold adjustments, and algorithmic constraints influence spending. The new structure reviews budget behaviour alongside delivery patterns to ensure that advertisers understand whether platform systems are distributing funds efficiently or whether further manual oversight may be required. This perspective allows organisations to identify irregularities earlier and adjust their pacing strategies accordingly.

    In addition, the company’s announcement describes enhancements to how it handles campaign comparisons over long periods. Many advertisers evaluate success on short intervals, which can obscure broader patterns that emerge across multiple cycles. Silverback Digital Marketing’s updated feature includes a comparative model that analyses historical data, shifts in audience interaction, and variations in platform conditions to provide a more complete interpretation of performance trends. This long-range view is especially useful for organisations maintaining continuous advertising activity throughout the year.

    Silverback Digital Marketing also highlights that the updated framework introduces clearer procedures for reviewing post-campaign findings. These procedures outline how teams assess data reliability, identify the variables that had the most influence on outcomes, and determine whether the original structure supported the intended objectives. The purpose of this post-campaign analysis process is to help advertisers establish a documented trail of decision-making that can guide future planning with more precision.

    Furthermore, the updated online advertising feature places greater emphasis on internal communication structures for organisations managing multiple campaigns simultaneously. With digital teams often handling overlapping schedules across various platforms, inconsistencies can arise when reporting formats differ. Silverback Digital Marketing’s revised framework includes internal documentation templates that outline how teams capture progress, evaluate mid-campaign shifts, and coordinate on decisions that affect delivery. The company states that this organisational clarity helps reduce information gaps when campaigns require cross-team coordination.

    The company also notes that the updated framework considers how regulatory changes and data protection guidelines affect advertising structures. As digital platforms continue to adjust their data policies, advertisers face shifting limits on what can be measured and how certain user actions are interpreted. Silverback Digital Marketing’s updated online advertising structure integrates these conditions into its analysis model so organisations can understand how regulatory environments influence outcomes without misinterpreting incomplete data.

    In its closing statements, Silverback Digital Marketing emphasises that the updated online advertising feature is intended to provide a more dependable foundation for interpreting campaign results. The company explains that the announcement represents a methodical refinement rather than a shift in direction, aiming to support advertisers seeking clarity within a dynamic digital landscape. The updated framework will continue to evolve as platforms introduce new formats, tracking models, and performance signals, ensuring that organisations maintain a structured approach to understanding how their advertising efforts behave over time.

    For more information, visit:

    https://pressadvantage.com/story/85892-silverback-digital-marketing-announces-expanded-mobile-app-development-capabilities-to-support-evolv

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    For more information about Silverback Digital Marketing, contact the company here:

    Silverback Digital Marketing
    Daren
    info@silverbackdigitalmarketing.com

  • RestoPros of Columbus West Shares Essential Winter Pipe Protection Guidelines

    RestoPros of Columbus West Shares Essential Winter Pipe Protection Guidelines

    COLUMBUS, OH – November 27, 2025 – PRESSADVANTAGE –

    RestoPros of Columbus West has released comprehensive guidelines to help property owners protect their plumbing systems from freezing temperatures as winter approaches. The restoration company, which specializes in emergency response services throughout the Columbus area, emphasizes that preventive measures taken now can save homeowners and businesses from costly water damage repairs during the coldest months of the year.

    The timing of these recommendations comes as weather forecasters predict below-average temperatures for the region this winter. Frozen pipes remain one of the most common causes of water damage in residential and commercial properties, often resulting in burst pipes that can release hundreds of gallons of water per hour into buildings.

    “Every winter, we respond to numerous emergency calls related to burst pipes that could have been prevented with proper preparation,” said Ramona Kline, Director of Operations at RestoPros of Columbus West. “When temperatures drop below freezing, water inside pipes can freeze and expand, creating pressure that causes pipes to crack or burst. The resulting Water Damage Restoration needs can be extensive and disruptive to families and businesses.”

    The company’s winter preparation guidelines focus on several critical areas of pipe protection. Property owners should insulate pipes in unheated areas such as basements, crawl spaces, garages, and attics. Exterior faucets require special attention, including disconnecting garden hoses and installing faucet covers. During extreme cold snaps, allowing faucets to drip slightly can prevent water from freezing inside pipes.

    Maintaining consistent indoor temperatures proves essential for pipe protection. The restoration experts recommend keeping thermostats set to at least 55 degrees Fahrenheit, even when properties are vacant. Opening cabinet doors under sinks allows warm air to circulate around plumbing, particularly for pipes located against exterior walls.

    For property owners who travel during winter months, additional precautions become necessary. Shutting off the main water supply and draining the system can eliminate the risk of pipe bursts during extended absences. Having a trusted neighbor or property manager check the property regularly provides an extra layer of protection.

    “Prevention costs far less than restoration,” Kline noted. “Taking these steps now can prevent the stress and expense of dealing with water damage during what should be a peaceful winter season.”

    The restoration company also advises property owners to know the location of their main water shut-off valve and ensure all household members understand how to use it. Quick action during a pipe burst can significantly reduce the extent of water damage.

    RestoPros of Columbus West maintains a 24-hour emergency response team trained to handle water damage incidents throughout the winter months. The company holds certifications from the Institute of Inspection Cleaning and Restoration Certification and brings over 30 years of combined industry experience to each restoration project. Their service area includes Columbus, Dublin, Hilliard, Westerville, Worthington, and surrounding communities, providing comprehensive restoration services for water, fire, smoke, mold, and storm damage to both residential and commercial properties.

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    For more information about RestoPros of Columbus West, contact the company here:

    RestoPros of Columbus West
    Ramona Kline
    (614) 683-2542
    rkline@restopros.co
    2640 Canterbury Road, Columbus OH 43221

  • Experience Five-Star Sleep at Home: MarshMellow Comforter Delivers 2X the Fluff and Year-Round Comfort

    Experience Five-Star Sleep at Home: MarshMellow Comforter Delivers 2X the Fluff and Year-Round Comfort

    Dover, Delaware – November 27, 2025 – PRESSADVANTAGE –

    MellowSleep has launched the MarshMellow Comforter, a new bedding product engineered with double-stuffed construction containing 2X the fill of conventional comforters. The release is Class 1 baby-grade fabric, targeting consumers seeking bedding that addresses comfort, safety, and environmental considerations.

    The signature feature of this all-season comforter is its double-stuffed construction, which incorporates twice the fill volume found in standard comforters. This engineering approach creates increased loft and volume without proportional weight increase. The heat-adaptive vegan fill structure is designed to deliver substantial softness and bounce while maintaining breathability—a combination that typically presents design challenges in heavily-filled bedding products.

    The comforter utilizes Class 1 baby-grade fabric. For consumers concerned about chemical exposure during sleep—particularly families with young children or individuals with sensitive skin—this baby-grade certification provides third-party verification of material safety. The fabric also offers a smooth, soft-to-touch surface designed for extended skin contact during sleep.

    At the core features advanced heat-adaptive fibers, the comforter intelligently balances temperature—keeping you cozy in winter and comfortably in summer. Every detail is engineered for deep, restorative sleep and long-lasting durability.

    This breathable construction allows the MellowSleep Comforter to function across multiple seasons. This temperature-responsive design eliminates the need for seasonal comforter changes, simplifying bedroom management while reducing the storage space typically required for multiple seasonal bedding sets.

    The practical maintenance considerations extend to the product’s care requirements. Despite its substantial fill volume, the comforter is fully machine washable, eliminating dependency on professional dry-cleaning services. The construction is engineered to maintain fill distribution and structural integrity through regular washing cycles—a feature that addresses common frustrations with heavily-filled bedding that can develop clumping or uneven fill distribution after laundering.

    MellowSleep backs the product with a 30-day trial period accompanied by hassle-free returns. This policy structure allows customers to evaluate the comforter’s performance in their actual sleep environment across multiple weeks before finalizing their purchase decision. The trial period acknowledges that comfort preferences vary significantly among individuals based on factors including preferred sleep temperature, desired bedding weight, and tactile preferences.

    “The MarshMellow Comforter represents our commitment to addressing multiple consumer priorities in a single product,” said Jay Yue, CEO of MellowSleep. “We’ve combined 2X the fill for enhanced softness with baby-grade certified fabric for safety. The 30-day trial reflects our confidence that customers will experience meaningful improvement in sleep comfort.”

    The bedding market has seen increased consumer attention to material composition, safety certifications, and environmental impact in recent years. Sleep quality has emerged as a wellness priority, driving demand for bedding products that deliver both functional performance and alignment with health and sustainability values. This new release positions itself at this intersection, offering enhanced fill volume for comfort, certified fabric safety, sustainable materials, and practical maintenance requirements.

    The launch expands MellowSleep’s product portfolio in the premium bedding category. By integrating double-stuffed construction with baby-grade certified materials and plant-based fill, the company addresses evolving consumer expectations for bedding that meets multiple criteria beyond basic functionality.

    The product is available for purchase at mellowsleep.com. Product specifications, sizing options, and detailed care instructions are accessible on the company’s website.

    About MellowSleep: MellowSleep develops sleep products with emphasis on certified non-toxic materials and design focused on sleep health. The company’s offerings include bedding and sleep accessories manufactured with attention to material safety standards and sustainable sourcing.

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    For more information about Mellow LLC, contact the company here:

    Mellow LLC
    Katie Brooks
    support@mellowsleep.com
    8 The Green, Dover, DE 19901

  • Keighley Dental Implants New Private Patient Consultations Now Offered at Taylored Dental Care

    Keighley Dental Implants New Private Patient Consultations Now Offered at Taylored Dental Care

    KEIGHLEY, UK – November 27, 2025 – PRESSADVANTAGE –

    Taylored Dental Care in Keighley has announced the opening of new consultations for private patients interested in exploring dental implant treatment. The practice reports continued enquiries from individuals seeking a long-term approach to addressing missing teeth, prompting the expansion of its consultation availability. The newly allocated appointments are intended to allow prospective patients to discuss their concerns, understand what dental implants involve and learn how different treatment options may align with their personal circumstances.

    Dental implants are designed as fixed replacements for missing teeth, providing a stable foundation for everyday activities such as eating and speaking. During consultations, clinicians typically carry out an initial examination, review the condition of the gums, and assess whether the jawbone appears suitable for implant placement.

    Dental Implants Keighley – Taylored Dental Care

    They also outline the stages that are generally required when undergoing implant treatment, including the planning steps involved, the placement of the implant fixture and the creation of the final restoration. This early discussion is intended to help patients form a realistic understanding of timelines and expected outcomes. Readers wishing to learn more about dental implant treatments can visit: https://www.tayloreddentalcare.co.uk/treatmentcategory/keighley/dental-implant-keighley/.

    The practice notes that implant-related enquiries often extend beyond single-tooth replacement, with many patients seeking clarity on the range of implant treatments now available. In some cases, patients may be exploring implant-supported bridges, which can replace several missing teeth, while others are interested in All-On-4 dental implants, a treatment approach designed for individuals requiring full-arch restoration supported by four strategically placed implants.

    Consultations usually include time to discuss which approach may be suitable, depending on oral health, the number of missing teeth and other factors the dentist may identify during assessment. Patients are encouraged to ask questions at any stage, and the practice highlights that these appointments have been structured to provide detailed but accessible explanations rather than highly technical descriptions. Readers who would like to learn more about the wider dental treatments available at the Keighley practice can refer to the link below: https://www.tayloreddentalcare.co.uk/keighley/.

    Taylored Dental Care Keighley also emphasises its ongoing commitment to supporting individuals who may feel nervous about attending dental appointments. The practice reports that many people who enquire about dental implants have avoided treatment for some time due to anxiety, uncertainty or previous negative experiences. To address this, clinicians aim to create a calm environment, take time to explain each step clearly and adjust the pace of discussion to suit the patient’s comfort level. The practice states that providing reassurance is an integral part of the consultation process, particularly for those considering treatments that may involve multiple stages.

    In addition to implant treatments, the Keighley practice offers a variety of dental care options that patients often enquire about during consultations. These include cosmetic dental treatments, restorative dentistry, routine dental examinations and hygiene appointments. Some individuals attending implant consultations also seek clarity on whether other dental work may be recommended before implant treatment can commence, such as addressing existing decay, reviewing older restorations or resolving gum issues. Clinicians outline these considerations so that patients gain a full picture of how different treatments can support long-term oral health.

    The practice reports that the introduction of additional consultation appointments has been driven by increased local demand from individuals who have been exploring alternatives to removable dentures or those who have experienced long-term challenges with missing teeth.

    Taylored Dental Care Keighley aims to ensure that those considering implant treatment can access information promptly and have dedicated time to understand the steps involved. Many patients, the practice notes, seek implants not only for functional reasons but also for the sense of stability and confidence that can accompany a fixed replacement for missing teeth.

    As more private patients across Keighley and surrounding areas express interest in implant-based treatments, the practice states that it will continue to prioritise clear communication, detailed assessments and a patient-centred approach to planning. Those wishing to learn more about the practice, its location and route planning instructions may find additional information through the link below: https://gotothis.one/keighley-private-dentist.

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    For more information about Taylored Dental Care Keighley, contact the company here:

    Taylored Dental Care Keighley
    Dr Carl Taylor
    +44-1535-603009
    smile@tayloreddentalcare.co.uk
    Taylored Dental Care Keighley, 23 Airedale Road, Keighley BD21 4LW, United Kingdom