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Company Sets Sights on Becoming a Crypto-Integrated Brand Platform, Leveraging Strong Ecommerce Foundation and Industry Collaboration

MIAMI BEACH, FLORIDA / ACCESS Newswire / July 17, 2025 / LQR House Inc. (the “Company” or “LQR House”) (NASDAQ:YHC), a niche ecommerce platform specializing in the spirits and beverage industry, today announced its strategic intent to broaden its corporate focus by integrating cryptocurrency and blockchain technology into its long-term business model.

This forward-looking shift has been spurred by Leshner, a significant voice in decentralized finance and the open market buyer of a stake in LQR House. Leshner has publicly expressed his interest in having the Company pursue a more crypto-native strategy. The Company plans to seek advice from Leshner, or members of the community that Leshner may suggest. Leshner no longer intends on pursuing a controlling interest in the Company.

This announcement follows the board’s previously approved resolution to allocate a portion of the Company’s treasury to Bitcoin, along with its stated intention to explore a potential investment in mining infrastructure through a partnership with Bitmain and Polaris Capital.

LQR House views digital assets not merely as a hedge or diversification strategy, but as a potentially foundational element of its evolving business model.

As of July 16, 2025, the Company reports:

• 6,809,578 shares outstanding

• Sold over $20 million through its at-the-market (ATM)

• Zero debt

“We believe that this marks a defining moment for LQR House,” said Sean Dollinger, CEO of LQR House. “We’re not pivoting-we’re expanding. Our vision is to build a platform that combines the strength of ecommerce with the power of digital assets. With the support of experienced crypto leaders and our engaged shareholder base, we’re positioning LQR House to be at the forefront of the next wave of internet-native consumer brands.”

Investing in digital assets and other related transactions discussed above, and their terms are subject to, and contingent upon, the execution of definitive agreements and other related transaction documents by the parties, corporate approvals, customary closing conditions, and regulatory approvals, as applicable.

There can be no assurances that the Company will enter into any definitive agreement with Robert Leshner, and that any potential transactions described above will be consummated.

About LQR House Inc.

LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role in an e-commerce sector, LQR House is a marketing agency with a specialized focus on the alcohol industry. The Company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a return on investment. Backed by an influential network of around 460 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. Forward-looking statements contained in this press release are made only as of the date of this press release. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions, and other factors discussed in the “Risk Factors” section of the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2024, and in other reports and documents that the Company files from time to time with the United States Securities and Exchange Commission (the “SEC”). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the headings “Risk Factors”. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results described in the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2024, and in other reports and documents that the Company files from time to time with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. References and links to websites have been provided as a convenience, and the information contained on such websites has not been incorporated by reference into this press release.

Investor and Media Contact:

info@lqrhouse.com

SOURCE: LQR House

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Chicago area builder joins the Build Expert team

AUSTIN, TX / ACCESS Newswire / July 17, 2025 / As the leading provider of residential construction insight and education, The Build Show continues to expand our team of Expert builders passionate about sharing their expertise and experience.

With over 30 years in the building industry, Mike Conneely combines a lifelong immersion in construction with a passion for creating top-tier custom homes. As co-owner of Greenside Design Build in Chicago’s western suburbs, he builds beautiful custom homes focused on high performance, premium craftsmanship, and sustainability. Mike started early in the home building business. As a youngster, he worked alongside his father-first sweeping up job sites, then “knocking out” punch lists. Over time, Mike mastered every role in the home building trade, including handyman, superintendent, sales, finance, and management. In 1999, Mike established Micon Construction, built his first home, and went on to develop custom homes and multi-family developments. He is experienced in site acquisition, the entitlement process, site improvements, and project feasibility. Mike is also a certified PHIUS Builder and Chairman of a NAHB Builder 20 Group.

Matt Risinger, founder of The Build Show says, “I am beyond excited to have Mike join The Build Show team! He is a a natural teacher and is passionate about high-performance and sustainable building. His custom homes in the Chicago suburbs are amazing.” Check out Mike’s videos. Subscribe to The Build Show Newsletter to stay informed on the latest Build Show news.

Contact

Sheri Rhodine
Marketing & PR
pr@buildproductions.com

SOURCE: Build Productions

View the original press release on ACCESS Newswire

NEW YORK CITY, NY / ACCESS Newswire / July 17, 2025 / As energy storage demand surges in the US amid battery tariffs and rising geopolitical tension, pressure is growing to diversify supply chains for greater stability, compliance, and long-term cost-effectiveness. That’s why the Future of Batteries (FOB) Summit, held June 17-19 in New York City, arrived at exactly the right moment. The summit cut through the noise with a clear message: the US can build faster, smarter, and stronger with a deeper US-Europe collaboration.

The invite-only event, co-hosted by NTTS and HPB, brought together battery experts, industry insiders, and policy voices from across the US and Europe. Their shared focus: How can the US localize advanced battery manufacturing quickly, without starting from scratch?

Instead of chasing early-stage research, FOB focused on solutions that are already proven. Attendees explored licensing-led models that allow validated European technologies, like HPB’s solid-state battery and ZNL’s separator tech, to be manufactured closer to demand in the US through localized partnerships.

“In 2000, the world needed just 2 GWh of battery capacity. By 2030, it will be over 2,000 GWh. That’s not just growth but transformation,” said Dr. Sebastian Heinz, CEO, HPB. “But if we scale the wrong battery tech, we risk replacing one sustainability problem with another. This summit was about asking harder questions about safety, service life, materials, and how to build battery infrastructure that lasts.”

Vivek Furtado, Head of Battery Vertical at Siemens US, presented Siemens’ Battery Automation Framework. He explained how new infrastructure such as digital twins, virtual PLCs, and industrial edge computing, can help battery factories reduce scrap rates and improve yield. “You can’t scale batteries without precision and repeatability,” he said. “It’s not just about the tech. It’s also about factories that hold up under pressure.”

John Cerveny, Director of Resource Development at NY-BEST, highlighted how New York State is positioning itself to lead. With more than 190 battery-related companies and all three major federal designations-Tech Hub, NSF Engine, and NENY-New York is building a robust public-private ecosystem for battery innovation.

Dr. Harald Wanka, Senior Vice President Energy at Jonas & Redmann, and Boris Klebensberger, Managing Director of Klebensberger Consulting, presented how advanced production systems enable the shift from lab setups to serial manufacturing. “No matter how smart your battery is, you still need the gear to build it. Without precision machinery, even the best materials never leave the lab. Scaling battery innovation means scaling the equipment, and companies like Jonas & Redmann make it real,” Wanka said.

FOB stood out for its practical tone. This was not a conference about ideas alone but also about making battery tech real by focusing on factories, machines, and partnerships, and their collective potential.

As policy and market forces evolve, the race is on. The future of batteries isn’t theoretical anymore. It’s being built through strategic partnerships and infrastructure that is steadily coming into focus.

HPB’s breakthrough solid-state battery technology offers a real edge: non-flammability, up to 12,500 charge cycles, and a 50% greener environmental footprint than traditional lithiumion batteries.

For more information about HPB or to explore US licensing opportunities, contact:
Ananya Borgohain
Head of Marketing & PR at HPB
Ananya.borgohain@highperformancebattery.de

About NTTS:

New to The Street is a premier business media brand, delivering sponsored programming weekly on Fox Business and Bloomberg Television, with expansion to CNBC segments in 2025. With over 3 million YouTube subscribers and growing, our cross-platform distribution reaches investors, entrepreneurs, and decision-makers worldwide.

For over 16 years, New to The Street has been a consistent force in financial storytelling, combining long-form interviews, earned media placements, and iconic Times Square billboard coverage to spotlight the stories that move markets. From the NYSE and Nasdaq MarketSite to global conference stages, we tell stories where business happens.

As we expand operations to the Middle East, Southeast Asia, and Europe, our global footprint continues to grow-just like our influence.

With the strongest financial media presence across YouTube, LinkedIn, Instagram, Facebook, and Reddit, we deliver unmatched visibility, credibility, and results for public and private companies alike.

New to The Street isn’t just a broadcast. It’s a platform of opportunity..

About HPB (High Performance Battery):

High Performance Battery Technology GmbH is a German company specializing in the research and development of a new generation of batteries with outstanding properties. The HPB Solid-State Battery is characterized by its non-flammability, extreme longevity and significantly improved environmental properties, and is already ready for series production thanks to an innovative production process. HPB cooperates with renowned European plant manufacturers for industrial production. High Performance Battery Technology GmbH, based in Bonn/DE, is a wholly owned subsidiary of High Performance Battery Holding AG, based in Teufen/CH, which is responsible for financing the research work.

SOURCE: New To The Street

View the original press release on ACCESS Newswire

Autonomous Tasking With TacACE and Optix.C2 Showcase Maturity and Operational Readiness

SAN DIEGO, CALIFORNIA / ACCESS Newswire / July 17, 2025 / General Atomics Aeronautical Systems, Inc. (GA-ASI) and General Atomics Integrated Intelligence, Inc. (GA-Intelligence) successfully completed a groundbreaking demonstration on July 8, integrating technologies across multiple affiliates to showcase long-range kill chain effects, including an autonomous air-to-air engagement. The flight integrated local and global sensor fusion to deliver real-time situational awareness and autonomous tasking to an airborne MQ-20 Avenger^® through the Tactical Autonomy Core Ecosystem (TacACE) to close the kill chain and showcase the system’s maturity and operational readiness for the warfighter.

The event featured the integration of a Collaborative Combat Aircraft (CCA), a fully compliant government-owned autonomy implementation, and beyond-line-of-sight (BLOS) Command and Control (C2). The MQ-20 unmanned jet, furnished by GA-ASI, acted as a CCA surrogate in a sensor Emission Control (EMCON) environment. It was operated autonomously and controlled using distributed-edge C2 nodes powered by Optix.C2 and Omniview software. Optix.C2, a product from General Atomics-Intelligence, provided low-latency, localized C2 functionality while remaining networked to the broader operational picture, enabling real-time coordination across multiple domains.

Dr. Brian Ralston, President of GA-Intelligence, applauded the joint effort. “This demonstration illustrates the value of integrating cutting-edge and proven technologies across the GA enterprise. The Optix data platform and C2 capability enable rapid integration and experimentation to address critical DoD and IC needs.”

General Atomics successfully fused space-based sensing and tactical sensing with the C2 node during the flight, giving the aircraft access to a complete real-time threat picture for enhanced onboard autonomous decision-making. The demonstration also included live coordination of Intelligence, Surveillance, and Reconnaissance (ISR) and kinetic tasking through a unified operator interface capable of deployment in virtually any cloud environment.

During the exercise, the live MQ-20 aircraft autonomously patrolled a designated Combat Air Patrol (CAP) zone, leveraging off-board sensors to demonstrate how passive collection techniques can inform autonomous platforms in real time. Four CCA surrogates – one live and three virtual – were directed by an operator to investigate multiple targets of interest. Upon identifying them as threats, the operator issued a command to initiate the BLOS engagement. The autonomous systems maneuvered into position, simulated missile launches, assessed battle damage, and returned to CAP without additional operator input.

“This demonstration represents a substantial leap in autonomy and human-machine interfaces that are critical to the warfighter in the near-peer fight,” said Michael Atwood, Vice President of Advanced Programs at GA-ASI. “By integrating Optix.C2 with TacACE, we’re delivering a system that not only operates at the tactical edge but also enables rapid decision-making and execution across the battlespace. This is the future of warfare – scalable, autonomous systems that empower the warfighter to dominate at range.”

GA-ASI continues to develop and validate autonomy products that deliver scalable, collaborative aircraft behavior with minimal operator input. GA-Intelligence provided multi-sensor global fusion and engagement orchestration algorithms and interfaces. This latest milestone expands the company’s autonomy portfolio with access to a complete threat picture while advancing critical-edge C2 capabilities and intuitive operator interfaces.

About GA-ASI

General Atomics Aeronautical Systems, Inc. is the world’s foremost builder of Unmanned Aircraft Systems (UAS). Logging more than 8 million flight hours, the Predator^® line of UAS has flown for over 30 years and includes MQ-9A Reaper^®, MQ-1C Gray Eagle^®, MQ-20 Avenger^®, and MQ-9B SkyGuardian^®/SeaGuardian^®. The company is dedicated to providing long-endurance, multi-mission solutions that deliver persistent situational awareness and rapid strike.

For more information, visit www.ga-asi.com.

Avenger, EagleEye, Gray Eagle, Lynx, Predator, Reaper, SeaGuardian, and SkyGuardian are trademarks of General Atomics Aeronautical Systems, Inc., registered in the United States and/or other countries.

About GA-Intelligence

General Atomics Integrated Intelligence, Inc. is a data science, software development, and systems engineering firm focused on developing advanced analytic capabilities to customers in both public and private sectors, with a strong emphasis on tools in support of spatio-temporal (space and time) data management, multi-source/multi-INT correlation and data fusion, tracking, entity resolution, location forecasting, and multi-domain global situational awareness (MDGSA) leveraging extremely high volume/velocity data sources. For more information, visit www.ga-intelligence.com.

SOURCE: General Atomics Aeronautical Systems, Inc.

View the original press release on ACCESS Newswire

GA-ASI’s MQ-9B SkyGuardian® Training Was Conducted at Multiple Sites, Including Flight Test & Training Center and Desert Horizon

SAN DIEGO, CALIFORNIA / ACCESS Newswire / July 17, 2025 / The first Belgian aircrew has completed training to operate the world’s leading remotely piloted aircraft (RPA): the MQ-9B SkyGuardian^®. General Atomics Aeronautical Systems, Inc. (GA-ASI), designer and developer of the MQ-9B, provided the extensive aircrew training that culminated at GA-ASI’s Desert Horizon test facility in El Mirage, California, following stops in Belgium and GA-ASI’s Flight Test & Training Center in North Dakota.

“Providing all-encompassing training for the aircrews of our customers goes hand in hand with delivering the world’s most capable RPA,” said GA-ASI President David R. Alexander. “Completing this training ensures that Belgium is ready and able to operate their MQ-9Bs and maximize the benefits that come from long-range, high-endurance RPA.”

The scope of the training is focused on the foundational skills required to operate the MQ-9B SkyGuardian air vehicle and its equipment, including the Multi-Spectral Targeting System (MTS), Synthetic Aperture Radar (SAR), Mission Intelligence Station (MIS), and System for Tasking and Real-Time Exploitation (STARE). Training involves building solid foundations for both normal and emergency operations in Intelligence, Surveillance, and Reconnaissance (ISR) systems, instrument flying, and Automatic Takeoff and Landing Capability (ATLC) and more.

The first flight of Belgium’s initial MQ-9B aircraft took place in February. That aircraft will soon complete Acceptance Test Procedures and is expected to be in Belgium before the end of September. It’s the first of a four-aircraft purchase by the Belgian Ministry of Defence. The Foreign Military Sale to Belgium also includes two Certified Ground Control Stations.

MQ-9B is the world’s most advanced RPA system, delivering exceptionally long endurance and range – with ATLC under pole-to-pole SATCOM-only control – and will be able to operate in unsegregated airspace using the GA-ASI-developed Detect and Avoid system. MQ-9B includes the SkyGuardian and SeaGuardian^® models, with multiple deliveries made to the U.K.’s Royal Air Force (Protector), as well as orders from Canada, Poland, Japan, Taiwan, India, and the U.S. Air Force in support of the Special Operations Command. MQ-9B has also supported various U.S. Navy exercises, including Northern Edge, Integrated Battle Problem, and Group Sail.

About GA-ASI

General Atomics Aeronautical Systems, Inc., is the world’s foremost builder of Unmanned Aircraft Systems (UAS). Logging more than 8 million flight hours, the Predator^® line of UAS has flown for over 30 years and includes MQ-9A Reaper^®, MQ-1C Gray Eagle^®, MQ-20 Avenger^®, and MQ-9B SkyGuardian^®/SeaGuardian^®. The company is dedicated to providing long-endurance, multi-mission solutions that deliver persistent situational awareness and rapid strike.

For more information, visit www.ga-asi.com.

Avenger, EagleEye, Gray Eagle, Lynx, Predator, Reaper, SeaGuardian, and SkyGuardian are trademarks of General Atomics Aeronautical Systems, Inc., registered in the United States and/or other countries.

SOURCE: General Atomics Aeronautical Systems, Inc.

View the original press release on ACCESS Newswire